There’s nothing quite like a wine walk, local shops turned into tasting rooms, a buzz of community energy, and, of course, delicious pours around every corner. But organizing a wine walk? That’s a whole different bottle of red.

Whether you're a downtown association, event planner, chamber of commerce, or winery collective, Proxi makes it easy to bring your wine walk to life with an interactive map, and take it to the next level with our Passport Challenge add-on.

Let’s walk through how it works.

Start with a Basic Wine Walk Map

At the core, Proxi lets you build a beautiful, branded, and interactive map in minutes. Here’s what you get with Proxi’s standard suite:

Highlight Participating Stops
Pin each tasting location with its name, description, hours, and even a logo or featured wine.

Easy Navigation
Attendees can tap a point and open directions right from their phone. No more getting lost or pulling out crinkled paper maps.

Custom Branding
Match the map’s colors, logos, and vibe to your event. It's your wine walk, your way. 

Sponsorship & Monestization Opportunities
Add logos to the header, as point icons, or as image overlays to the map. 

Check-Ins for Engagement
With Proxi’s check-in feature, participants can tap to check in at each location—giving you live engagement data while making the experience interactive.

Sounds great, right? But now… let’s pour the really good stuff.

Go Beyond the Map with the Passport Challenge Add-On

Ditch the paper punch cards and elevate your wine walk with Proxi’s Passport Challenges, a gamified, fully custom digital event passport that lives right inside your interactive map.

With Proxi, your attendees don’t just follow a map, they embark on an experience. The Passport Challenge turns a simple stroll into an engaging, trackable adventure that delights participants and simplifies event management.

Here’s why the Passport Challenge is a must-have:

✅ Custom Check-In Challenges
Transform every wine stop into a mini milestone. Attendees check in from their phones, no app download required. It’s simple, seamless, and keeps the focus on fun.

🏅 Track Progress & Award Prizes
Reward engagement in real time! Offer tiered incentives, like a bonus pour after 3 stops or a branded wine glass for completing the full trail. Proxi tracks each check-in so you can distribute prizes with confidence.

🧾 Ditch the Paper Booklets
No more pricey print jobs, lost punch cards, or last-minute changes that can’t be implemented. Your digital passport is always up-to-date, mobile-friendly, and just a tap away.

📸 Capture Event Photos
Collect user-generated content on the go! Participants can easily upload photos while checking in, giving you a library of authentic content to use for post-event marketing.

📈 Get Real Data That Matters
Track engagement across the entire event: see which stops had the most check-ins, how many people completed the trail, and how traffic flowed throughout the day. Proxi provides a full analytics dashboard to help you report impact to sponsors and stakeholders.

🌟 Why Proxi Is the Best-In-Class Solution for Wine Walks

When it comes to hosting beverage events like wine walks, cider trails, or brewery passports, Proxi is your all-in-one engagement engine.

Here’s how we stand out:

Fully Branded, Seamless Experience
Your map and passport match your event’s identity: colors, logos, language, and all. You get a polished, professional experience that attendees love. 

Real-Time Engagement with No Downloads
Everything runs in the browser. That means no clunky app, no download drop-off, and no technical barriers for your guests.

Flexible for Any Format
Whether your wine walk is free, ticketed, a multi-day festival, or a year-round trail, Proxi adapts to your format and goals.

Create, Launch & Update Quickly
Build your map and passport in under an hour. Make changes on the fly and go live with confidence. (And yes, our support team has your back if you need an extra hand.)

Add Value for Sponsors and Partners
Give local businesses real visibility with check-in stats, map traffic insights, and participant photos, all ready to package up in post-event reports.

Ready to Host the Ultimate Wine Walk?

Whether you're guiding locals to downtown tasting rooms or launching a regional winery tour, Proxi makes it easier—and way more fun—to pull off a standout event.

👉 Start your free trial to build your map today
🍷 Or book a demo to see how the Passport Challenge can transform your wine walk

Cheers to better events, more fun, and every sip mapped to perfection!