If you're using your district map only to show people where the coffee shop is, you're leaving money on the table. For Main Street organizations and downtown districts, a well-built map isn't just a wayfinding tool. It's a platform for sponsorship revenue, member visibility, and community impact.
In Proxi, both sponsorship packages and revenue-generating tools are built into the platform. Transactions run through Stripe, so you're collecting money directly without chasing invoices or managing a separate payment system. Here's how to put it to work.
Sponsorships
Sponsors want visibility and reach. Proxi gives you specific, tangible things to sell them instead of generic "exposure." Here are the placements and activations you can package up:
Map or Activation Subtitle
Every map and activation in Proxi can carry a subtitle. That's prime real estate for a sponsor. "Downtown Summer Guide, presented by First Community Bank" is a clean, professional placement that shows up every time someone opens your map or joins your passport challenge.
Custom Sponsor Icon
Instead of a standard map pin, a sponsor's locations can show up on the map with a custom branded icon. It's a subtle but visible placement that reinforces their brand every time a visitor is browsing your district.
Featured Point
Featuring a point in Proxi makes it glow on the map and pushes it to the top of every list. For a sponsor, that's guaranteed visibility. Their location isn't just on the map. It's the first thing people see. This is an easy add-on to any sponsorship package and a genuinely valuable placement for high-traffic businesses like restaurants, hotels, or retailers.
Blast Messages to Registrants
When someone registers for one of your mobile guides, passport challenges, or scavenger hunts, they're opting into your community. Proxi lets you send custom blast messages directly to those registrants. A sponsor can fund a message, or you can include a sponsor mention in your own communications to that audience.
Custom Messages to Savers and Visitors
Proxi also lets you send custom messages to people who save or visit a specific place on your map. This is powerful for local businesses. A sponsor can reach exactly the people who have already shown interest in their location or category, with a message that feels relevant rather than random.
Revenue
Beyond sponsorships, Proxi gives you several direct revenue streams you can activate without any third-party tools. Everything runs through Stripe, built right into your platform.
Mobile Guides
You can charge for access to a curated mobile guide. A visitor's guide, a self-guided tour, a neighborhood food guide. Set a price, and Proxi handles the transaction and access. It's a clean product you can sell to visitors, partner organizations, or event attendees.
Passport Challenges and Scavenger Hunts
Both can be set up as paid activations. Charge for entry, offer a tiered prize structure, or bundle access with a ticket purchase. These are high-engagement formats that people are willing to pay for when the experience and the prizes are worth it.
Community Calendar
You don't have to list every event for free. Proxi lets you charge businesses or event organizers to add their events to your community calendar. It's a low-friction revenue stream that also keeps your calendar full and current.
Event Tickets
Sell tickets to your own events directly through Proxi. No third-party ticketing fees eating into your margin, and all your attendee data stays in one place for future campaigns.
The Bottom Line
Most Main Street organizations are sitting on revenue opportunities they haven't activated yet. The map is already there. The audience is already there. Proxi gives you the tools to monetize both, and Stripe makes it easy to actually collect the money. Start with one sponsorship package or one paid activation, see what lands, and build from there.
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